Human Made hats use an efficient recipe that includes the right amount of craftsmanship and nostalgia to go against current fashion trends. As he describes it, the brand is a sort of attempt to selfishly create the clothes he felt like wearing.
In his warehouse, Nigo possesses an important archive of vintage pieces which he uses as the basics of his projects, including Human Made hats. Thus, Human Made hats are also a part of pre-1960’s Americana garments reinvention that Nigo created to illustrate his thoughts on this new brand. Compared to his last projects, Human Made hats bring a more mature tone, which shows a significant evolution. Human Made hats are all about this process, which is why the brand pays so much attention to detail, design, and construction.
As they are produced in the Osaka Warehouse, the quality of Human Made hats are guaranteed thanks to the know-how of the Japanese artisans making the clothes. The products created under this philosophy include utilitarian workwear, t-shirts and Human Made hats. Reaching a smaller audience, Human Made hats take the inspiration from Nigo’s everyday life for their graphics. The curry-up designs, for instance, are directly inspired by Nigo’s boutique dinner in Tokyo. Some other motifs also come up often on Human Made hats, such as the polar bear, duck, tiger, and trademark heart-logo. Nigo’s brand doesn’t hesitate to work in collaboration with other renowned brands such as Adidas, Girls Don’t Cry, and KFC where it can still express its vision through different views. Nigo’s creative journey has inspired many, including Virgil Abloh, who paid homage to his legacy by inviting him to collaborate on Louis Vuitton’s pre-fall 2020 collection titled: LV2. The collection channeled the mod-era dandy through Nigo’s lens and left hints to the different stages of his career throughout, including ice cream-melt details, and the slogan “Louis Made” in reference to the one appearing on Human Made hats.
As one of the brand's strong points, Human Made hats come in all shapes, colors and sizes, ranging from beanies to twill or mesh caps among others. Olive green or mustard yellow style Human Made hats are a returning favorite, but the brand's trademark styles tend to be natural canvas Human Made hats with the logo and signature heart motif. Human Made hats also offer us multiple ranges of different graphics, using some that we are already used to, but always reinventing them. Season after season, Human Made hats are responsible for a big part of the hype gaining the brand a much-deserved reputation when it comes to its accessories.